Goldfish_logo
 
THE GOLDFISH JINGLE
In the biggest night in music we invited everyone to change the lyrics of the 20 year old Goldfish jingle.

CANNES LIONS
Silver Lion - Radio & Audio
Shortlist -  Culture & Context -
Single-market Campaign

D&AD
Graphite Pencil - Direct - Film
Wood Pencil - Media - Social

ONE SHOW
Bronze - Targeted Video / Online
Bronze - Non-traditional &
Guerrilla Marketing

Merit - Innovation & Transformation
Merit - Craft / Writing
Merit - User-Generated Content

CLIO
Gold - Audio - Sonic Branding
Silver - Direct - Mixed Campaign
Bronze - Social Media - User Generated Content

Split into 3 acts throughout the night, the Goldfish Jingle became the #6 trending topic on twitter, beating host Trevor Noah and performers Lil Nas X and Doja Cat.